Unfortunately, many Agency RFPs go into market without clearly defined business goals, scope and service requirements, budget parameters or key internal stakeholder alignment. This lack of insight into what is actually being solved for, has made it impossible for both brands and agencies to assess if the partnership is fundamentally the right fit.
As marketers, you know that when core fundamental alignment is not achieved, you’re in for a rough ride. The wrong agency/client relationships are forged; causing the inability for your marketing team to show the impact of your efforts, while your business growth goals slip further out of reach (not to mention the many headaches and money wasted).
And, the constantly changing agency landscape, lack of transparent agency pricing and ever evolving complexities of global B2B brand’s needs have only compounded these challenges further.
Unfortunately, many Agency RFPs go into market without clearly defined business goals, scope and service requirements, budget parameters or key internal stakeholder alignment. This lack of insight into what is actually being solved for, has made it impossible for both brands and agencies to assess if the partnership is fundamentally the right fit.
As marketers, you know that when core fundamental alignment is not achieved, you’re in for a rough ride. The wrong agency/client relationships are forged; causing the inability for your marketing team to show the impact of your efforts, while your business growth goals slip further out of reach (not to mention the many headaches and money wasted).
And, the constantly changing agency landscape, lack of transparent agency pricing and ever evolving complexities of global B2B brand’s needs have only compounded these challenges further.
We are the only B2B Agency Search Consultancy Specialist (that we know of). This distinctive expertise and deep knowledge of B2B nuances enables us to help B2B brands create better agency partnerships.
We work closely with Marketing Teams & Global Sourcing Leaders to help you find the right agency partners; taking much of the burden and heavy lift off of your team.
As ex-agency leaders and marketing practitioners ourselves, we are uniquely qualified to help B2B brands navigate the ultra-complex agency review process… and we’re your strategic partner every step of the way.
This results in significant time and cost savings for you and your team, while also creating long term and successful agency partnerships that are built specifically to help you achieve your goals.
We are the only B2B Agency Search Consultancy Specialist (that we know of). This distinctive expertise and deep knowledge of B2B nuances enables us to help B2B brands create better agency partnerships.
We work closely with Marketing Teams & Global Sourcing Leaders to help you find the right agency partners; taking much of the burden and heavy lift off of your team.
As ex-agency leaders and marketing practitioners ourselves, we are uniquely qualified to help B2B brands navigate the ultra-complex agency review process… and we’re your strategic partner every step of the way.
This results in significant time and cost savings for you and your team, while also creating long term and successful agency partnerships that are built specifically to help you achieve your goals.
We help brands understand what you’re solving for through a robust and extensive discovery process to uncover your true business objectives, global requirements, goals, partnership scope, budgets, partnership ideals, etc.; creating key stakeholder alignment
We help brands understand what you’re solving for through a robust and extensive discovery process to uncover your true business objectives, global requirements, goals, partnership scope, budgets, partnership ideals, etc.; creating key stakeholder alignment
We leverage our database and deep industry knowledge to curate a custom pre-vetted shortlist of agencies built specifically to solve your fundamental business needs
We leverage our database and deep industry knowledge to curate a custom pre-vetted shortlist of agencies built specifically to solve your fundamental business needs
We create the documents needed to support your review process: RFP Questionnaire Brief, Pricing Documents, Scoring Criteria Documents, Timeline Documents, Pitch Assignment, etc.
We create the documents needed to support your review process: RFP Questionnaire Brief, Pricing Documents, Scoring Criteria Documents, Timeline Documents, Pitch Assignment, etc.
We manage and facilitate all communication, Q&A, internal alignment and strategy meetings, agency pitch meetings, agency feedback sessions, etc.; working closely with internal stakeholders across both marketing and procurement.
We manage and facilitate all communication, Q&A, internal alignment and strategy meetings, agency pitch meetings, agency feedback sessions, etc.; working closely with internal stakeholders across both marketing and procurement.
We lead a thorough contract review process; informing strategies for negotiations, identifying price efficiencies, creating SOW transparency and building financially viable partnerships for both sides.
We lead a thorough contract review process; informing strategies for negotiations, identifying price efficiencies, creating SOW transparency and building financially viable partnerships for both sides.
We help facilitate the agency onboarding and offboarding process; creating workflows, timelines, managing deliverables and informing phased transition plans for seamless agency transitions.
We help facilitate the agency onboarding and offboarding process; creating workflows, timelines, managing deliverables and informing phased transition plans for seamless agency transitions.
(Change Management, Event,
Web, OOH, etc.)
(Because we think that is important too....)
Contact us to explore how your business can reimagine your agency partnerships.
